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Do³±czy³: 04 Mar 2024
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 Wys³any: Pon Mar 04, 2024 09:22 Temat postu: great advantages of QR Code for e-commerce and physical sto |
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Comments From product packaging to internet games, the QR Code has been a technology widely adopted by companies. Coming from the English term “Quick Response”, it can be scanned by smartphones in order to show the user some content. Since technologies are increasingly advanced and people's accessibility to a smartphone increases every day, it is possible to predict that this will be an even more common strategy used by brands. Therefore, e-commerces and physical stores can find several opportunities to take advantage of QR Codes, making the shopping process more attractive and increasing the chances of loyalty . Website pages, advertisements in folders and merchandise labels are just a few examples of the different ways the code can be used. Read on and understand more about this sales practice.
Success Case: migration of Livraria Florence Find out how Livraria Florence grew % in transactions and % in organic revenue after migrating its e-commerce platform! N America Cell Phone Number List ame* Name * Email* Email * Do you work with e-commerce?* Select Are you already a Tray Corp by FBITS customer?* Select What is your company's segment? What is your company's segment? Download the material should_not_change What is the QR Code? The QR Code is a type of D graphic, or a two-dimensional code, in the format of a black box with several other boxes inside divided by white lines. It is considered a revolution in the common barcode, with the advantage of being scanned by a cell phone more quickly, in addition to being able to store a huge amount of data, involving alphanumeric, binary, numeric characters and even the Japanese alphabet.
How did it come about? The QR Code was created in Japan by the company Denso-Wave, belonging to Toyota, in In the beginning, it was only used in the automobile industry. In the early s, QR Codes began to spread, serving other uses. Beer advertisements, tax coupons, journalistic publications, supermarket products and even the São Paulo subway have already included this two-dimensional code in some of the stages of the shopping journey , in order to lead the user to certain actions, such as accessing information, make payments securely, among others. What are the advantages of having a QR Code in the store? Analyzing its aspects, we can observe some advantages. Secure and fast payment Online stores need to handle the checkout stage . When it is not well structured, with extensive forms to be filled out, or lack of investment in security, the consumer may abandon the purchase.
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